Part-time Marketing Can't Scale a Full-Time Business.
You Built a Business, Not a Hobby. Market It Like One.
The Fix Collective works with founder-led service businesses to turn scattered content and fractured messaging into a stand-out content marketing system that scales your business instead of stalling it out.
Content Marketing Built For Your Next Evolution
DIY can get you pretty far. We step in when you’re ready to get even further.
When done right, content will do 50% of the work before a potential client ever books a sales call. That happens when email, social media, web, and every other touchpoint say the same thing to the right person at the right time. If it doesn’t, you’re losing sales you didn’t even know were on the table.
15+ years of content strategy.
Proprietary frameworks.
A vetted team built to move fast.Unlike traditional content marketing agencies, we don't think good strategy should take months to get up to speed.
Our custom-built frameworks and systems work because they ensure your content stands out and stops contradicting itself across platforms. All without the old-school agency drag.
No bloated retainers. No six-month discovery phases. No deck of pretty slides that never make it into production. Just the system, the strategy, and the people who know how to hit send.
Our Work In Action
eSquared Team
A Fresh Look and a Strategic Direction
A new sales consultancy with deep expertise was ready to launch her business to the world. Sales were happening through their existing network, but they wanted to build marketing that could both help them scale and scale with them. We built the full brand identity, buyer personas, competitive positioning, and a launch plan that let eSquared introduce itself to the world as a recognizable category-defining entity that’s ready to grow.
“You’re the sherpa I didn’t know I needed.”
- Jennifer Saxman, Owner
Resume Polished
Strategy Built to Attract the Right Clients
A former recruiter turned career consultant was tired of spending time on sales calls with people who wanted a $40 resume rework instead of the 4-figure job hunting strategy that would actually help them land their dream job. We evaluated her current content and positioning and identified where she could rework her strategy to attract the right people to her business. We refreshed her brand identity, buyer set clear personas, and created a 90-day content plan complete with a custom Claude Skill to serve as a brainstorming buddy and ensure content didn’t veer off strategy.
“I didn't have tools or processes in place; I was just kind of piecing things together. This helps me feel a lot more organized. That's a big thing my business was missing.”
- Elizabeth Harders, Owner
Whatever stage of business you’re in, we have a solution to get your content ready to scale.
Work With Us
-
A 10-day strategic diagnostic across your entire content ecosystem. We'll show you exactly where you're losing sales, causing confusion, and missing opportunities. Leave with a roadmap and a clear, cohesive, ready-to-convert content system.
-
A custom retainer that puts all content under one strategic umbrella. We create the strategy, build the system, and develop the content. Scaled up whenever we need by pulling in on of our vetted team of experts. The result: marketing that generates sales without running you ragged in the meantime.
-
A flexible monthly retainer with credits you deploy however the business needs them: strategy sessions, content reviews, design edits, copy editing, or whatever's most urgent in that moment. Get a strategist on call without the overhead of a full team or the locked-in contract of a traditional agency retainer.
“We found a partner who truly understood our goals and our voice from day one — providing expert guidance and a strategic framework to navigate the challenges of executive communications. They grounded us in strategy so that we could develop both a consistent and relatable voice. They were incredibly patient in walking us through every step, and they made the entire process collaborative, organized, and incredibly easy, allowing us to develop content more efficiently.”
- Ti Lavers, Notre Dame Alumni Association
THE GIRL BEHIND THE SCREEN
HEY THERE! SO NICE TO MEET YOU.
Hey, I’m Katelin — content strategist and chaos-calmer for business owners who know they should be showing up online but can’t quite make it happen. After nearly 15 years in the social media blender, I have the skills to not just write content, but write content that sounds like you, generates traction, and unlocks new opportunities.
From Global Fortune 500 companies and VC-backed startups to higher ed and non-profits, I’ve helped over sixty companies find their voice and drive results on social media. Now, I focus on helping leaders like you do the same — with structure, strategy, and scroll-stopping content that makes your online presence actually work for you.