Make it Make Sense

Join Us to Reset Your Content & Scale Faster

FREE LIVE WORKSHOP
🗓️ March 26, 2026 • 11 am - 12:30 pm CT

Here's the truth nobody is telling you: your watered-down messaging is NEVER going to convert. And no, this isn’t another “post more consistently” pep talk.

Nobody needs that.

You Need ONE Thing: Focus.

In your message. In your audience. In your offer.

Stop doing it all and give us 90-minutes. You’ll leave with one framework that makes content (almost) write itself.

Does Any of This Sound Familiar?

• If you hear the word “niche” one more time, you might go nuts.

• You don’t wanna know what a “hook” is.

• Posting quadruple-million times a month seems both dumb and impossible.

• If you’d like to scale your marketing beyond organic posts into, ya know, sales.

• Your aunt Becky is great at liking your posts, but your dream clients are MIA.

Why are you still here? Go register.
Did we mention it’s free?

SIGN ME UP

What’s We’ll Cover

Stop over-explaining your business and create content that actually converts.

1. Find Your One Thing

This is your content north star. Everybody tries to figure out who they are talking to before they even know what they are doing, and, more importantly, why.

You have to start with you. You are the business.

2. Figure out Who You’re Talking To

This isn’t a niche or list of useless demographics. This is figuring out who you NEED TO help on a cosmic level.

Your people are out there waiting, it’s time to talk directly to them.

3. Zone in What You Offer Them

We know you want to offer the world to your clients, but let’s start with the thing that’s actually keeping them up at night.

NOW MAKE IT MAKE SENSE

We are going to take the above and help you put it into the ONE framework that makes high-performing content creation come naturally.

This is a one-page, 5-part framework that focuses your energy on creating content that will actually move the needle. No distractions, no what ifs.

Save Your Seat for the Free Workshop

THE LADIES BEHIND THE SCREEN

Meet Your Hosts

Katelin Tiernan — A content strategist and chaos-calmer for business owners who know they should be showing up better online but can’t quite make it happen. After nearly 15 years in content marketing, she has the skills to not just write killer content but create entire content systems that help you unlock new opportunities.

Follow her on LinkedIn >>>

Cari Kaufman — A retired Army officer, StoryBrand-trained copywriter, and brand strategist with over 20 years of experience, Cari knows how to take charge and get things done. She’s the force behind crafting engaging and coherent stories that move and inspire people to take action on your brand.

Follow her on LinkedIn >>>